Schema markup is a structured data vocabulary that defines entities, actions, and relationships on the Internet to helps search engines to understand your content and better represent it in the search results.
So Schema data is really important for SEO as it can improve visibility in the search and increase traffic.
You might be thinking, Google is already so good at understanding the content, why does it require another vocabulary to do that?
Well, they still do. Let’s say there is a mention of “cars”, now how does Google or anyone know that if you are talking about automobiles in general or about Cars movie?
With Schema markup you can clearly indicate for the search engines what you exactly mean.
In this video I go deep about Schema Markup and how to use them in your website to help Search engines bring to more traffic.
Benefits of using Schema Data for SEO
Types of Schema Data
Adding Schema Data to Your Website
Choosing the right Schema Data
Generating Schema codes and Adding it Manually to your website
- Schema Markup generators
Themes and Plugins
Testing Schema Markup
Structured data testing tool